When did food become so complicated?

Soil treated as dirt that needs endless chemicals to grow food. Family farmers pushed out of business. Country towns disappearing without a whimper. Mono-culture and ‘Big food’ pumping out more and more products of less and less quality.

I never agreed to that way of producing food. Did you? 

Flip all that on its head and food starts looking really simple and exciting again.

That’s why we’re committed to building something new.